Monday, 23 July 2007

Business and Web 2.0

I was sent this link to a discussion on Web 2.0 between authors Andrew Keen and David Weinberger. The article looks at how Web 2.0 is being used and how it is changing the way in which people live and work. The most interesting part is the discussion on how the internet and particularly 2.0 applications are changing the way businesses work.

The part that deals with business starts about half way down abd begins with a question from Weinberger:
'Now a question: For academics, scientists and serious intellectuals, do you think the Web is nothing but a disaster? In fact, since businesses learned long ago that knowledge is social, do you seriously maintain that the work of business -- I'm not here thinking of ecommerce -- can only be degraded by being done on the Web?'

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